Measuring the return on investment from coaching

Welcome to HR-inform

Find out about HR-inform

To access all of HR-inform you need to:

Introduction

Measuring the outcomes of coaching in terms of return on investment is difficult because improvements in organisational performance can be attributable to several factors.

Measuring the return on investment from coaching key points

Learning is the most important outcome from coaching.
Coaching is also likely to result in improvements to the bottom-line as people improve their performance and demonstrate that coaching delivers a good return on investment.
How effective coaching is in terms of leadership development can be measured through direct feedback from the individual.
Feedback from participants is the most common form of evaluation used in coaching.
Coaching can be part of a blended learning approach for people development to achieve business key performance results.
The benefit of having a strategy is that it guides coaching activities to common principles and allocates coaching resources based on organisational needs.
External coaches bring skills, knowledge and experience in addition to those already within the organisation and may be contracted to provide sensitive feedback, especially at senior level.
Taking a systemic approach to developing a coaching culture will re-energise managers with talent who may feel stagnated in their existing role.
Strong role models who adopt a coaching style in their day-to-day interactions encourage the growth of a coaching culture.
The coaching contract must be agreed at least at the start of any coaching intervention.
Effective coaching is dependent upon where it happens and also involves coaches being flexible in their approach to meeting the different needs of different people at different times.
Effective coaches will also support the transfer of learning by discussing, for example, what the individual will do differently and how they will apply what they've learned.
Supervision is seen as an important method of proving quality assurance and enabling organisations to realise a ROI.
The European Mentoring and Coaching Council code of ethics requires that all members have regular supervision.